(Macao, September 14, 2012) – The Venetian® Macao’s partnership with Star TV again this year to bring the hugely-popular The Voice of China to Macao represents another significant milestone in the integrated resort’s entertainment strategy,aimed at establishing Macao as a world centre of tourism and leisure by bringing in a wealth of world-class entertainment options to diversify Macao’s tourism industry. The Voice of China, with a broad appeal, will be able to attract people from all ages to come to Macao and to the glittering Cotai Strip®.
“Bringing in The Voice of China is part of our ongoing effort to develop Macao into Asia’s top entertainment destination, and the show is just one of the many extraordinary international and Asian shows we strive to introduce to the city for the enjoyment of locals and tourists alike,” said Edward Tracy, President and Chief Executive Officer of Sands China Ltd. “Our integrated resort model has been a key diversifier of tourism in Macao. This model gives business and leisure travellers a wealth of entertainment options – from the finest restaurants and shops to the absolute best in international superstar entertainment. When you add to that our variety of hotel choices and our enormous MICE facilities, you’ve got a winning combination for Macao tourism.”
28 contestants from The Voice of China and their four celebrity mentors will perform to a sellout crowd at an exclusive gala concert at the CotaiArenaTM Friday, September 21 at 7.30 pm. The 28 contestants will also give an extra performance on September 22 at 8 pm due to the overwhelming response for the first show. The Voice of China has a huge fan base in mainland China of 120 million TV viewers and 400 million more online. The broadcast of the September 21 concert to over 500 million Asian viewers on Zhejiang Television, Star TV and major internet portals on September 28 is also set to greatly increase Macao’s presence worldwide, thus further boosting visitation to the city.
In April this year, The Venetian Macao cooperated with Star Group Ltd. for the first time in co-organising and hosting the Star TV 16th China Music Awards at the CotaiArena, which brought over one hundred singers, movie stars and celebrities from all over the world to attend the prestigious awards show in Macao.
Sands China will continue to bring world-class entertainment events to Macao for the city’s benefit. Other recent events hosted at The Venetian Macao include the renowned China National Symphony Orchestra’s exceptional performance at the Venetian Theatre, accompanied by China’s top three tenors (Warren Mok, Dai Yuqiang and Wei Song), Hong Kong Cantopop star Hacken Lee, Chinese female soprano Bing Bing Wang and Italian female mezzo-soprano Sonia Maria Fortunato; ten-time Grammy Award winner and platinum-selling musician George Benson’s first live performance in Macao; and a select group of six distinguished musicians from the preeminent Philadelphia Orchestra’s exclusive performance, amongst many others.
Entertainment at Sands China Ltd. Properties
Sands China Ltd. has as a clear vision to establish Macao as Asia’s top entertainment destination.
The 15,000-seat CotaiArena. is the only venue in Asia ranked in Pollstar’s Top 100 Worldwide Arena Venues based on ticket sales. It is the top entertainment destination in southern China, hosting the world’s and the region’s biggest names in music, sports and awards shows. Superstars frequently choose the venue as the starting point of their Asian tours.
The 1800-seat, multi-purpose Venetian Theatre is one of the most luxurious entertainment venues in greater China. Featuring ushers in black-tie, champagne service, gourmet food and beverage items and other unique, premium amenities, it offers an intimate, luxurious and exclusive venue experience. The Venetian Theatre is playing a key role in bringing the best in international and Chinese entertainment to Macao, with a luxury theatre experience like no other in the region.
The 650-seat Sands Macao Hotel theatre regularly features internationally-renowned singers, performers and artists of the highest calibre. From traditional Chinese-costumed dancers to modern performances, and from singing troupes to contemporary bands, everything from Western rock to Cantonese pop is covered.
With an unbeatable diversity, the entertainment offering of Sands China Ltd. is ushering in a new era of entertainment in Macao.